you've probably thought of adding relevant images to make your text more impactful. SEO IMAGE OPTIMIZATION

Why SEO Image Optimization? 


Whether you're a blogger or a news article writer, you've probably thought of adding relevant images to make your text more impactful. Images not only help your readers better understand what you're trying to convey, but they seem to breathe life into you too . boring words and help make your digital media contributions more attractive. Doesn't it prove that the world's most visited search engine knows what an image is and how it fits into context? 

Finding the Right Image 

In addition to input, images are the most important part of any website. attractive, but it also plays an important role in increasing the user's curiosity and understanding them better. In addition, product images encourage users to make quick decisions when shopping online.Google also rates text content with images higher than content without images. For this reason, Google Image content is an important ranking basis for every website. For a higher ranking, the image optimization goes hand in hand with the website optimization. There are a couple of websites. Here you can find royalty-free images for your blog:

Image and Keyword Optimization 

When an image is perfectly optimized, it leads to better website visibility  and attracts a lot of new visitors. In a broader context, image SEO optimization  is an important part of website SEO as images produce high quality content to influence your website. Ranking in Google search. If you want to  benefit from image SEO, you need to help search engines  discover your images and  list them accordingly with the right keywords.

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Elements of Image Optimization

1. File size

File size The file size of an image is the most important factor; Huge size actually leads to crawling for the Googlebot. In addition, the size also influences the upload speed and that is a dominant ranking factor. So it should go fast enough. Because it is important? Check out these  page abandonment statistics: Speed ​​is critical to SEO and user experience. Search engines rank the fastest websites higher and the same goes for searching for images. Images can take longer to load the page because an image takes longer to load, which means that large images will definitely result in slower loading.

2. Image Compression 

In many cases, image optimization includes image compression. Here is a simple and easy-to-use tool that compresses absolutely free of charge: CompresJPG and CompressPNG.

3. File Format

The most common formats  used in blogs: PNG, GIF, or JPG. Highly recommended for graphics and screenshots. Both keep the file size as short as possible. 

4. File name SEO image optimization

The file title is another key factor in the classification of images when searching for images.So all the necessary  keywords should be available; these keywords must match the content of the image  and also correlate with the file name. Create a custom verbose descriptive file name; Use hyphens instead of underscores and avoid special characters in the file name. The filename alerts search engines based on the content of the image. Friendly file names not only improve the ranking, but also help Google rank your website. So avoid naming your file as "Image001" instead; instead, use a product name such as "Samsung A21s.jpg" for the product image of a Samsung phone model.

5. Image size and seo image optimization 

Large images have a more positive effect on the SEO ranking of images than small images. 300 pixels is generally recommended for one side of an image. Thumbnails do not position well, but  can be used when a larger version is available to click to view. 

6. Image format

The best clickable aspect ratio for an image is 4: 3. You should strategically stay away from large and tall formats; because there is a possibility that the picture will be cut off on one side.

e.www file.Onlineshop.com/smartphones/iphone11.jpg Image content In addition to all  technical properties of an image, image content should also be taken into account in image SEO. For example, infographics should be carefully orchestrated to provide all the relevant information. it should be tailored to the topic of the page. You should use exclusive and personal images as a mark of quality  and set your website apart from your competitors. 

7. EXIF data 

This is the information that is saved in the  file image header, including the date it was taken, saved location, and camera name.This built-in feature is available on many cameras, but you can  add it later using image editing programs. Google can read it from the picture itself; however, it does not affect the ranking of the website. 

8. Image environment 

A mandatory element of image SEO is the close proximity of the content to the image; because it allows Google to understand the thematic context of the image. It must contain all of the keywords necessary  for optimization. This also applies to captions. 

9. Position 

images are best for highlighting website content.It should  only be used if they are really tailored to the theme of your page and are beneficial to users. 

10. Title Attribute Seo Optimization

Displays image titles to users when they hover over the image with the mouse. than for website visitors. You need to describe the content  in a few words. In addition, you need to use key keywords as well. The image title tag is synced to a WordPress blog, while the image itself is stored on our Amazon S3 server.

11.Internal linking and repetition of Image

Displays the content that appears when the image can not be displayed due to a server problem or poor Internet connection.A smart internal link has a positive effect on the website's SEO. Use thumbnails  of images for illustration purposes. Repeated images also have a positive effect on the ranking in the search results. Internal link example with the Blogely app. Syncs with a WordPress blog. 

12. External Links SEO optimization

External links are crucial elements of a website's SEO. The image may contain an external link that directs you to another website with related content that supplements the information provided. You can positively influence the classification of the images contained.

13. Make sure the image is suitable for mobile devices. 

Images have inherent dimensions. Smaller magicians cannot stretch or lose quality without distortion; They get pixelated. There are some responsive image techniques that use CSS to optimize them for mobile devices. You can assign a percentage unit of length (or any relative length) to images for their width property and use a different property  for auto-scaling. your pictures.If you want to create a sitemap with images, you can add additional information about the images in your sitemap, such as: B. the position of the picture, the title and more. Having (many) images  in a sitemap  increases the likelihood that search engines will crawl and index images significantly. , leads to higher site traffic. 


Nothing is more annoying than waiting for a blog post to load. Google penalizes websites with slow loading speeds. But speed is only one side of the desire for optimization. to generate high quality organic traffic. So you need to use everything  in your arsenal to achieve this - it is your focus keywords, relevance, valuable and engaging content that will drive the reader to spend more time on your blog site and to come back  in the future. This is why you should definitely optimize the images in your blog post.

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